National Egypt Group (NEG)
About NEG
National Egypt Group (NEG) is a leading tour operator, owned by Mr. Atef Bakr Aglan. With 24 years of experience, NEG has a serious commitment to excellence, providing luxury travel packages, both inbound and outbound. NEG has different subsidiaries that serve different purposes; TourYalla, Labyak, and NBE.
The Problem
NBE needed a new corporate identity to have a unique presence in the crowded market. The significant company also needed a powerful online presence on the different social media networks; both organic and paid campaigns.
Our Strategy
Our strategy included using the latest techniques to come up with a creative corporate identity to be easily stand out against their competitors. We established a solid identity for NEG, TourYalla, and NBE. Also, we were responsible for their social media presence, uniquely showcasing their trips and services to the world. We also took care of their paid campaigns, boosting their sales.
Our Tactics
- Applied best practices in social media ads to maximize sales
- Used fresh content and unique visuals to attract more audience
- Exercised brainstorming to gather many ideas regarding corporate identity and filter for the best choices
